Policy 1520 – Distribution of Marketing Materials to Students

Any individual or organization wishing to notify students and families of upcoming events, activities and/or resources is subject to this policy. Upon approval from the superintendent or their designee, distribution of marketing materials shall take place via the district’s website. A quick link to the webpage containing this information is prominently displayed on kusd.edu and all school websites. It is also regularly shared in all district and school newsletters, as well periodically shared on social media..

In all cases, notification of the following is not permitted:

  1. Material that is primarily of a commercial nature, including material that primarily seeks to advertise products or services of outside businesses
  2. Material that is insulting or violates the rights of others, including material that is libelous, invades the privacy of others, infringes on a copyright or is in any way prohibited by state or federal law
  3. Material that is socially inappropriate or inappropriate due to the maturity level of the students, including material that is obscene, pornographic, lewd, vulgar, indecent or insulting to any group or individual
  4. Material that may incite a person/people to commit illegal acts or violate school board policy
  5. Material that is likely to cause substantial disruption or interferes with the orderly operation and discipline of the district, school or school activities

LEGAL REF.: Wisconsin Statutes

CROSS REF.:

AFFIRMED: February 25, 2003

REVISED:

  • March 25, 2003
  • December 19, 2006
  • September 28, 2010
  • June 25, 2013
  • September 3, 2020
  • September 24, 2024

Rule 1520 – Distribution of Marketing Materials to Students

The superintendent or their designee is responsible for reviewing and approving all materials that will be distributed widely to students.

External Requests

Distribution of materials must be done in accordance with adopted policies, rules and procedures. Distribution shall not be construed as an endorsement or approval of the materials by the district. Recognizing the primary mission of the district is to meet the educational needs of its students, the district reserves the right to deny requests. No student may be required, coerced or harassed to accept the materials. Requests may be approved if ALL of the following are true:

  • Materials are submitted for review one month prior to the event
  • The event is educationally beneficial to students
  • The event is age-appropriate for students at the discretion of the superintendent or their designee
  • The requesting organization provides the material in English and Spanish and the respective materials contain the disclaimers outlined below in 12-point font or larger:
    • “This material and/or activity is not sponsored by KUSD or its personnel.”
    • “Este material y/o actividad no está patrocinado por KUSD o por su personal.”
  • Requests include the name of the sponsoring group and detailed information regarding the event, including date, time, location and costs associated to participate

The superintendent and/or their designee reserves the right to deny requests based on the guidelines above and in the best interest of students/families of KUSD.